More Wigle Stuff

Wigle Whiskey has become a staple of Pittsburgh’s rapidly-unfurling drink scene, churning out new products at a dizzying rate. As such, I've had the opportunity to perform many roles, from web designer to marketer and copyrighter, and I've been fortunate to have been given a ton of creative control while doing so. I'm genuinely proud to see my bottle designs occupying shelf space in the bars of Pittsburgh and surrounding states.

Stuff I Did:
Web Design
Illustration
Print
Branding
Wigle's Ginever - Concept & illustration. The idea uses the hanging "g" of their primary logo, but with a dash of art nouveau.
Website - Building Wigle's site to accomodate their fast-paced business along with countless gov't. hurdles and has been an ongoing and very interesting challenge. In this project: Design, copy writing, photography, design for custom ticket sytem and online store (and more).
Wigle's Bitters - Illustration & Design.
Landlocked ship detail.
Wigle's Landlocked - This is kind of an eclectic product, a PA-style rum made with honey, which is not actually rum. They developed this product, and I did the branding, from concept, illustration, design and copy writing, to the printed label on the shelf.
Wigle's Tomfoolery - We kicked around probably a dozen ideas before arriving here. Early sketch (left) and more refined (right).
Unused concept for Wigle's Deep Cut (their most badass whiskey). I think skeletons and steam punk sum up their target demographic's interests nicely, but maybe that's a bit abstract.
Wigle's Ginever - Concept & illustration. The idea uses the hanging "g" of their primary logo, but with a dash of art nouveau.
Website - Building Wigle's site to accomodate their fast-paced business along with countless gov't. hurdles and has been an ongoing and very interesting challenge. In this project: Design, copy writing, photography, design for custom ticket sytem and online store (and more).
Wigle's Bitters - Illustration & Design.
Landlocked ship detail.
Wigle's Landlocked - This is kind of an eclectic product, a PA-style rum made with honey, which is not actually rum. They developed this product, and I did the branding, from concept, illustration, design and copy writing, to the printed label on the shelf.
Wigle's Tomfoolery - We kicked around probably a dozen ideas before arriving here. Early sketch (left) and more refined (right).
Unused concept for Wigle's Deep Cut (their most badass whiskey). I think skeletons and steam punk sum up their target demographic's interests nicely, but maybe that's a bit abstract.